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for this essay, you need to really do the research and using some academic or marketing report resources to support your writing. The paper should be in detail and convincing. This is actually a group project, however, you are only required to research and report the advantages (benefits) or disadvantages that this alliance brings to […]
Archive for the ‘Marketing’ Category
research and report the advantages (benefits)or disadvantages that the APPLE and IBM alliance brings to each partner firm
November 24th, 2020 
Posted in APA (edition "APA 6"), Marketing 
Comments Off on research and report the advantages (benefits)or disadvantages that the APPLE and IBM alliance brings to each partner firmUsing social media marketing for self-promotion
November 24th, 2020 How to market yourself professionally? Can you use proven business strategy methods and tools (for example, marketing communication mix, or unique selling proposition, or professional services marketing, or digital marketing strategies) for self-marketing and personal branding? How can you use social media marketing for self-promotion? In your response, please identify the important concepts, theories, or […]
Marketing
November 23rd, 2020 Study both attached readings. Think strategically about the cost and benefits of doing CSR & Sustainability by corporations. “Cost” can include cost savings (yeah, this is really a benefit). There are a lot of benefits (there are triple benefits: financial, social, environmental). The content should be as follows: 1. Outline 1 program, service or product […]
Competitive Intelligence about Ralph Lauren
November 23rd, 2020 my team member and I have been asked to conduct Competitive Intelligence about the assigned company’s domestic (U.S. only) marketing activities. Create a report reviewing their use of the marketing mix since January 1, 2018.I have chosen the pricing section, please follow the instructions from the word document attached below ( from p.13 through p.15 […]
Any topic (writer’s choice)
November 23rd, 2020 Please create a social media-only campaign for a new soft drink called Jazz. This is a diet cola only, with a very, very high caffeine count. The soda will be introduced July 1. The social media campaign will kick off Memorial Day weekend and run through Labor Day weekend. The product is only available in […]
Any topic (writer’s choice)
November 23rd, 2020 Create a social media plan for a bowling alley that is hosting a fundraiser for the humane society to adopt puppies. The event is one day only: April 12. You will need to use exactly 3 social mediums. 1) Pick the 3 mediums and explain why they are relevant for the target audience (and explain […]
media
November 23rd, 2020 The term paper will combine what you have learned in the class and apply it to your media intake. This essay is to involve your favorite form of media (something specific such as your favorite show, your favorite book, your favorite magazine, your favorite Internet site, etc.) and/or your least favorite form of ‘media (something […]
Intercultural communication
November 23rd, 2020 1) Explain, in terms of their cultural differences, the relative success and failure of the efforts of China and the United States to contain the spread of the Corona-virus. 2) Today’s China needs both individualism and collectivism. Explain whether you agree or disagree with this statement by using what you have learn in this class. […]
Vending machine
November 23rd, 2020 Discuss the Integrated Communication. The promotion processes to be used e.g. advertising, public relations, trade shows etc. Include also the various modes of advertising used (e.g. Newspaper, TV, Internet etc. for the vending machines your business is marketing
CONSUMER BEHAVIOR
November 23rd, 2020 Identify a consumer behavior problem with a business in the area you live / work. Suggest how you would implement the possible one or two solutions to solve the problem in the short to medium range, i.e. 3-12 months.The project needs to be submitted as a report, not an essay, and also with a reference […]