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Digital Marketing Final Project / Group Assignment Groups of three or four will collaborate to complete the final assessment. Groups can choose the company name of a Sport Nutrition Company. This Sports Nutrition Company is specialized in Nutritional Supplements for sporty people. The company offers a range of protein drinks and shakes in various flavours, […]
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news analysis and discussion
October 29th, 2020 
Uncover a current or recent (within the current month/year) news item from a reputable news source that RELATES TO YOUR CLIENT — Fox Sports app (either about your client, the industry, or the client’s competition). The goal for the final uncover blog posts is to be focused on monitoring news that could impact your client/project. […]
Case Study Analysis: TOMS Shoes: One for One Movement
October 29th, 2020 M4 Case Study Analysis: TOMS Shoes: One for One Movement This case discusses the revolutionary business model of TOMS and how it has achieved such success. It begins by analyzing the background and origins of the TOMS shoes business concept: it would provide a pair of shoes for a needy child for every pair sold […]
Posted in APA (edition "APA 6"), Marketing 
Comments Off on Case Study Analysis: TOMS Shoes: One for One Movementplease research these topics for the company Touch of Modern
October 29th, 2020 please answer these questions in regards to Touch of modern (promotional strategy)Which promotional mix elements (advertising, personal selling, public relations, sales promotions, direct marketing, and digital marketing) does your company use predominantly?Explain if your company is using Push and/or Pull strategy.Which social media platforms (Facebook, LinkedIn, Twitter, Tumblr, Instagram, Snapchat,Pinterest, YouTube, Vimeo, etc.) is your […]
Research-based Marketing Plan Initial Proposal – Pricing, Promotion, and Distribution Channels
October 29th, 2020 Construct a proposal to JGJ Inc. of 1000 words (+/- 50 words) using at least four credible and objective sources not provided as resources in the course in your analysis, plus at least one source provided in the course reading list.Use the titles in the Market Analysis Report Template to create six sections for this […]
Posted in APA (edition "APA 6"), Marketing Comments Off on Research-based Marketing Plan Initial Proposal – Pricing, Promotion, and Distribution ChannelsDistribution Channels and Development
October 29th, 2020 Explain how distribution channels are affected as the stage of development of an economy improves. Why are the channels affected in this manner? “Japanese retailing is now going through a change similar to that which occurred in the U.S. after World War II.” Do you agree or disagree with this statement? Explain. (4-5 lines is […]
create a series of digital ads
October 29th, 2020 For this project, you are to create a series of digital ads. If you do not know a program to do the layout, you draw these out on paper and take a picture. You wont be judged on your graphic talents. Create a series of ads for a fictional diet soda soft drink called Jazz. […]
Assignment
October 29th, 2020 Read Case Study 11.15 Frooition on Page 285 in the textbook then answer these questions: 1. Why was this campaign trying to reduce the number of impressions? 2. Which aspects of best practice worked together here to achieve the desired effect? Requirements: Each question should be answered fully (no short answers) with thoughtful consideration […]
create a series of digital ads
October 29th, 2020 For this project, you are to create a series of digital ads. If you do not know a program to do the layout, you draw these out on paper and take a picture. You wont be judged on your graphic talents. Create a series of ads for a fictional diet soda soft drink called Jazz. […]
Discussion
October 29th, 2020 For this week, read The New Marketing Chapter 5 on Designing Experiences to WOW Customers. Today, customer experience is more important than ever. On page 87 in Chapter 5, focus on the Customer Choreography Map process. I describe a consumer named Bob, who is unhappy with his current smartphone and cellular plan. His goal is […]